Reef™ has blended the cool and casual attitude of the beach along with authentic, surf inspired designed products since 1984. Brothers Fernando and Santiago Aguerre used their entrepreneurial spirit and passion for surfing to create high quality, active lifestyle sandals. Their dedication, hard work and savvy marketing ideas has made Reef™ one of the leading surf brands in the world, offering surf clothing along with women's and kid's sandals.
My home in the coral reefs is being damaged by ocean acidification—which occurs when the ocean absorbs carbon and becomes acidified. I love living among thriving reefs, but increasing acidification degrades the physical structure of these reefs, putting my habitat and food supply at risk. This affects all the creatures living among the reef—not just my team of fellow blacktip reef sharks.
Grey reef sharks are often curious about divers when they first enter the water and may approach quite closely, though they lose interest on repeat dives. They can become dangerous in the presence of food, and tend to be more aggressive if encountered in open water rather than on the reef. There have been several known attacks on spearfishers, possibly by mistake, when the shark struck at the speared fish close to the diver. This species will also attack if pursued or cornered, and divers should immediately retreat (slowly and always facing the shark) if it begins to perform a threat display. Photographing the display should not be attempted, as the flash from a camera is known to have incited at least one attack. Although of modest size, they are capable of inflicting significant damage: during one study of the threat display, a grey reef shark attacked the researchers' submersible multiple times, leaving tooth marks in the plastic windows and biting off one of the propellers. The shark consistently launched its attacks from a distance of 6 m (20 ft), which it was able to cover in a third of a second. As of 2008, the International Shark Attack File listed seven unprovoked and six provoked attacks (none of them fatal) attributable to this species.
WWF works to preserve the coral habitats where reef sharks live through the creation and improved management of marine protected areas, elaboration of fisheries management plans, and the introduction of fishing bans to protect vulnerable species including reef sharks. WWF also promoted the understanding that communities can derive more economic value from reef sharks through tourism than through their capture. We support local communities to set up appropriate ecotourism systems and infrastructure to ensure well-managed and sustainable shark tourism operations.
The grey reef shark is native to the Indian and Pacific Oceans. In the Indian Ocean, it occurs from South Africa to India, including Madagascar and nearby islands, the Red Sea, and the Maldives. In the Pacific Ocean, it is found from southern China to northern Australia and New Zealand, including the Gulf of Thailand, the Philippines, and Indonesia. This species has also been reported from numerous Pacific islands, including American Samoa, the Chagos Archipelago, Easter Island, Christmas Island, the Cook Islands, the Marquesas Islands, the Tuamotu Archipelago, Guam, Kiribati, the Marshall Islands, Micronesia, Nauru, New Caledonia, the Marianas Islands, Palau, the Pitcairn Islands, Samoa, the Solomon Islands, Tuvalu, the Hawaiian Islands and Vanuatu.
Influenced by the world around them, Reef™ strives to bring you authentic and innovative products meant to nurture an incredibly fortunate lifestyle that involves surf, sensuality and a life filled with happiness. Whether you are looking for Reef™ swimsuits, Reef™ clothing or Reef™ sandals you can be sure that function, comfort and fashion will mesh like a beach breeze and a good time.
Reef Ambassadors are forever just passing through, crossing borders, taking in cultures, and exploring foreign shores. And now you can follow our ambassadors more closely, as we roll out a new monthly film series for 2016, showcasing their adventures in the best waves around the globe. This 10 Episode series will bring you along with our team to far off, exotic locales to iconic surf destinations.