Now 30 years later, the company is thriving as the global surf lifestyle brand that lives by the "Just Passing Through" mentality of surf adventure. Reef draws on the spirit of the global traveler to offer casual lifestyle footwear for men and women, as well as apparel for men that combines function and fashion for life on the road. Using technology and a host of eco-based materials inspired by Reef Redemption, Reef continually delivers instant comfort and exotic styling, and strives toward versatile and multi-functional products for the traveling surfer. The brand is also well known for an ambassador program that supports some of the best wanderers and waveriders around the globe.
Off Enewetak, grey reef sharks exhibit different social behaviors on different parts of the reef. Sharks tend to be solitary on shallower reefs and pinnacles. Near reef drop-offs, loose aggregations of five to 20 sharks form in the morning and grow in number throughout the day before dispersing at night. In level areas, sharks form polarized schools (all swimming in the same direction) of around 30 individuals near the sea bottom, arranging themselves parallel to each other or slowly swimming in circles. Most individuals within polarized schools are females, and the formation of these schools has been theorized to relate to mating or pupping.[25][26]
Living in warm shallow waters often near coral reefs in the Western Atlantic, from Florida to Brazil, the Caribbean reef shark (Carcharhinus perezi) is the most abundant shark in the Caribbean. It feeds mostly on bony fishes and rarely attacks humans. Despite the shark's abundance in some regions, it has a high mortality rate from bycatch and is sought by commercial fisheries for its fins and meat. It is illegal to catch Caribbean reef sharks in U.S. waters. The International Union for the Conservation of Nature (IUCN) lists the species' status as "Near Threatened."
Reef sandals have always blended the cool kids and casual dude attitude of the beach with a commitment to nurturing the lifestyle that follows. Reef is further defined by the elite class of athletes that represent Reef around the world, as well as their loyal base of Reef aficionados who identify with Reef's unique blend of surf, sensuality and irreverent sensibility. Yes, all of those words. At the core of the Reef sandals are authentic, stylish and comfort designed products that have been worn by millions of Reefers around the world since Reef originated in 1984.
Although still abundant at Cocos Island and other relatively pristine sites, grey reef sharks are susceptible to localized depletion due to their slow reproductive rate, specific habitat requirements, and tendency to stay within a certain area. The IUCN has assessed the grey reef shark as Near Threatened; this shark is taken by multispecies fisheries in many parts of its range and used for various products such as shark fin soup and fishmeal.[2] Another threat is the continuing degradation of coral reefs from human development. There is evidence of substantial declines in some populations. Anderson et al. (1998) reported, in the Chagos Archipelago, grey reef shark numbers in 1996 had fallen to 14% of 1970s levels.[30] Robbins et al. (2006) found grey reef shark populations in Great Barrier Reef fishing zones had declined by 97% compared to no-entry zones (boats are not allowed). In addition, no-take zones (boats are allowed but fishing is prohibited) had the same levels of depletion as fishing zones, illustrating the severe effect of poaching. Projections suggested the shark population would fall to 0.1% of pre-exploitation levels within 20 years without additional conservation measures.[31] One possible avenue for conservation is ecotourism, as grey reef sharks are suitable for shark-watching ventures, and profitable diving sites now enjoy protection in many countries, such as the Maldives.[6]
The Caribbean Reef Shark is known to be relatively passive and typically doesn’t pose much of a threat to scuba divers, snorklers, swimmers, or other humans it comes into contact with. They actually tend to avoid human interaction entirely. As per theInternational Shark Attack Files, there have been 27 attacks documented since 1960, of which none have been fatal. Of those attacks, it’s believe that 4 of them were caused because the shark mistakenly thought the person was a food source. The rest of the attacks were provoked attacks such as sharks caught in fishing equipment biting the fisherman.

The Black-tip Shark (Carcharhinus melanopterus) is a species of shark of the family Carcharhinidae, easily identified by the black tips of its fins, especially on the first dorsal fin and the caudal fin. It is one of the most abundant sharks in the tropical coral reefs of the Indian Ocean and Pacific Ocean. This species prefers shallow coastal waters and frequently exposes its first dorsal fin in these areas. Most Black-tipped Sharks live on reef margins and sandy bottoms, but they are also known to support brackish or freshwater environments. This species generally reaches a length of 1.6 m. Black-tip Sharks are sedentary and live in very small areas and may remain in the same area for several years. They are active predators of small bone fish, cephalopods and crustaceans, and are also known to feed on marine snakes and seabirds. The data collected concerning the life cycle of the Black-tip Shark are sometimes contradictory and there appear to be significant differences depending on the geographical location within the range of the species. Like other members of its family, this shark is viviparous and females give birth to between two and five young babies every two years, every year or sometimes twice a year. Indeed, according to its habitat the gestation period of this shark can be 7-9 months, 10-11 months or 16 months. Newborns live in coastal waters and in shallower waters than adults, often forming large groups in areas flooded by high tides. Shy and capricious, the Black-tip Shark is difficult to approach and rarely represents a danger to humans, unless it is excited by food. However, bathers in shallow waters can sometimes have their legs bitten by mistake. This shark is fished for its meat, fins and liver oil, but is not considered to be a commercially important species. The International Union for Conservation of Nature assessed the near threatened species. Although the species as a whole remains widespread and relatively common, overfishing of this shark and its slow rate of reproduction has led to its decline in a number of localities.

Reef sharks play a major role in shaping Caribbean reef communities.  As the top predators of the reef and indicator species for marine ecosystems, they help maintain the delicate balance of marine life in reef environments.  Reef sharks are highly valued for their meat, leather, liver oil, and fishmeal, which make them prone to overfishing and targeting. Yet, their importance for the tourism industry makes them more valuable alive than dead. In 2011, Honduras declared its waters to be a permanent sanctuary for sharks, making fishing for these species completely forbidden.


^ Garla, R.C.; Chapman, D.D.; Shivji, M.S.; Wetherbee, B.M.; Amorim, A.F. (2006). "Habitat of juvenile Caribbean reef sharks, Carcharhinus perezi, at two oceanic insular marine protected areas in the southwestern Atlantic Ocean: Fernando de Noronha Archipelago and Atol das Rocas, Brazil". Fisheries Research. 81 (2–3): 236–241. doi:10.1016/j.fishres.2006.07.003.

The Caribbean reef shark is the most common shark on or near coral reefs in the Caribbean. It is a tropical inshore, bottom-dwelling species of the continental and insular shelves. Although C. perezi mainly inhabits shallow waters, it has been recorded to reach depths to at least 98 feet (30 m). Caribbean reef sharks are commonly found close to drop-offs on the outer edges of coral reefs and also may lie motionless on the bottom of the ocean floor. This phenomenon has also been observed in caves off the coast of Mexico and off the Brazilian archipelago of Fernando de Noronha.
Tax-deductible donations made to Tetiaroa Society help fund critical conservation efforts, scientific research being conducted at our Ecostation, and education programs for the local schools. Your contribution also helps us advance what we are doing on Tetiaroa as a model for island/earth sustainability. We deeply appreciate your generosity and look forward to sharing our progress with you.
Most observed displays by grey reef sharks have been in response to a diver (or submersible) approaching and following it from a few meters behind and above. They also perform the display towards moray eels, and in one instance towards a much larger great hammerhead (which subsequently withdrew). However, they have never been seen performing threat displays towards each other. This suggests the display is primarily a response to potential threats (i.e. predators) rather than competitors. As grey reef sharks are not territorial, they are speculated to be defending a critical volume of "personal space" around themselves. Compared to sharks from French Polynesia or Micronesia, grey reef sharks from the Indian Ocean and western Pacific are not as aggressive and less given to displaying.[3]

Founded in 1996, the Reef Check Foundation exists to help preserve the oceans and reefs which are critical to our survival, yet are being destroyed. With headquarters in Los Angeles and volunteer teams in more than 90 countries and territories, Reef Check works to protect tropical coral reefs and California rocky reefs through education, research and conservation.

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