Reef™ has blended the cool and casual attitude of the beach along with authentic, surf inspired designed products since 1984. Brothers Fernando and Santiago Aguerre used their entrepreneurial spirit and passion for surfing to create high quality, active lifestyle sandals. Their dedication, hard work and savvy marketing ideas has made Reef™ one of the leading surf brands in the world, offering surf clothing along with women's and kid's sandals.
Founded in 1996, the Reef Check Foundation exists to help preserve the oceans and reefs which are critical to our survival, yet are being destroyed. With headquarters in Los Angeles and volunteer teams in more than 90 countries and territories, Reef Check works to protect tropical coral reefs and California rocky reefs through education, research and conservation.
This species is taken by commercial and artisanal longline and gillnet fisheries throughout its range. It is valued for meat, leather, liver oil and fishmeal. The Caribbean reef shark is the most common shark landed in Colombia (accounting for 39% of the longline catch by occurrence), where it is utilized for its fins, oil and jaws (sold for ornamental purposes). In Belize, this species is mainly caught as bycatch on hook-and-line intended for groupers and snappers; the fins are sold to the lucrative Asian market and the meat sold in Belize, Mexico, and Guatemala to make "panades", a tortilla-like confection. A dedicated shark fishery operated in Belize from the mid-1900s to the early 1990s, until catches of all species saw dramatic declines. The flesh of this species may contain high levels of methylmercury and other heavy metals.
The Caribbean reef shark feeds on a wide variety of reef-dwelling bony fishes and cephalopods, as well as some elasmobranchs such as eagle rays (Aetobatus narinari) and yellow stingrays (Urobatis jamaicensis). It is attracted to low-frequency sounds, which are indicative of struggling fish. In one observation of a 2 m (6.6 ft) long male Caribbean reef shark hunting a yellowtail snapper (Lutjanus crysurus), the shark languidly circled and made several seemingly "half-hearted" turns towards its prey, before suddenly accelerating and swinging its head sideways to capture the snapper at the corner of its jaws. Young sharks feed on small fishes, shrimps, and crabs. Caribbean reef sharks are capable of everting their stomachs, which likely serves to cleanse indigestible particles, parasites, and mucus from the stomach lining.